Birla White Cement is the premier flagship brand of Grasim Industries Ltd. (White Cement Division). Established in 1988, in technological association with Onoda Engineering & Consulting Japan, its initial capacity was 80,000 tonnes per annum. In response to increasing demand, a second unit was added with technology from Nihon Cement Co., Japan.

Today the company has an established capacity of 475 thousand tonnes per annum for White Cement and 200 thousand tonnes per annum for Wall Care Putty. Without doubt making it India's largest white cement company.