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When we invest in waterproofing inside the house, we expect long-term protection. Peeling patches or flaky coatings is not something we want within just a few months. Yet, that’s exactly what many homeowners see. The layer starts detaching, the wall looks worse than before, and the damp smell creeps back in. It is frustrating, especially when you have paid for what you thought was a permanent wall waterproof solution. So, what is wrong?
Most people blame the product, the contractor, or the wall itself. But the truth is, peeling waterproofing is usually caused by what’s happening inside the wall, not just on the surface. Here’s what happens:
1. Water Seepage from Inside the Wall
Even after waterproofing is applied, moisture trapped inside the wall can try to escape. This can be the case with plumbing leaks, rising damp from the floor, or previous seepage. As the moisture moves outward, it pushes against the waterproof coating from the inside, causing it to blister, bubble, and eventually peel off.
2. Poor Surface Preparation
If the wall was not cleaned or primed properly before applying the waterproofing layer, dust, efflorescence (white salt deposits), or leftover moisture can prevent proper adhesion. This weakens the bond between the wall and the coating.
3. Inflexible or Incompatible Waterproofing Materials
Traditional waterproof paints or coatings often lack flexibility or the ability to handle internal movement in cemented walls. As the wall expands or contracts with temperature or moisture, rigid coatings crack and peel.
You don’t just need a coat that covers, you need a system that:
Seals the surface and prevents moisture from entering,
Withstands stress caused by expansion or contraction and,
Offers long-term protection from water seepage and fungal growth.
That’s where Birla White Seep Guard Interior Surface comes in.
This is not just another paint or quick-fix product. It is a specially formulated waterproofing solution made specifically for interior cemented walls, where moisture damage starts from within. Here’s what makes it different:
Superior Adhesion to Cement Surfaces: Due to its white cement advantage, Seep Guard bonds deeply with cement, concrete, and plastered walls, forming a strong, lasting layer that does not flake off with time.
Flexible and Crack-Resistant: The coating handles thermal expansion, minor vibrations, and natural ageing without cracking or breaking.
Resists Fungal Growth and Salt Deposits: Its advanced formula prevents efflorescence and stops the wall from becoming a breeding ground for mold and algae.
High-Performance Waterproofing: Provides reliable protection against up to 3 bars of both positive and negative hydrostatic pressure. This keeps moisture out even in high-pressure zones.
Backed by a 5-Year Warranty: Enjoy a 5-year waterproofing warranty, ensuring long-term protection and peace of mind.
If you are tired of peeling waterproof coatings and patchwork repairs, it’s time to stop treating symptoms and address the root cause. Birla White Seep Guard Interior Surface is designed with this exact problem in mind. It does not just provide a wall waterproof layer; it offers a system that works with your wall, not against it.
Its advanced formulation bonds exceptionally well with cemented surfaces. Seep Guard creates a durable barrier that prevents water seepage while allowing trapped moisture to escape safely. This helps avoid blistering, peeling, and salt deposits over time. With high crack-bridging ability, anti-fungal protection, and resistance to efflorescence, it ensures your walls stay clean, dry, and damage-free, especially in high-humidity indoor areas. Get lasting results with Birla White and learn more on www.birlawhite.com.
Also Read: Effective Solutions for Water Leakage: How to Seal Cracks and Prevent Seepage